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Super excitement for the opening of Superdry

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On Saturday, crowds gathered at intu Uxbridge to be among the first to step foot inside the new designer fashion store, Superdry.

Officially open from 10am, a DJ inside the brand-new store got festive shoppers into the spirit, with some queuing from as early as 8am, eager to get their hands on a free goody bag. The first 100 people through the doors were handed an exclusive bag full of treats, and throughout the day stilt walkers and entertainers ensured the opening party was celebrated in spectacular fashion.

“Shoppers have eagerly been waiting for Superdry to open in Uxbridge and now it’s finally here, what a great addition to help celebrate the final countdown to Christmas,” said general manager at intu Uxbridge, Laurie Taylor.

He added: “As we finish another year in Uxbridge, we look forward to 2019 which will see four more restaurants open in intu Uxbridge as well as Lidl, plus more exciting new and unique retailers to be announced.”

Superdry is positioned in intu Uxbridge between Yours and Lipsy. The company has 515 branded locations in 46 countries, with 139 owned stores across the UK and Europe, as well as 208 franchised and licensed stores, and 168 concessions. Superdry boasts affordable, premium-quality clothing, accessories and footwear complemented by newer lifestyle categories such as Sport and Snow.

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